Studio99
ArtoMania Studio, est. 2016 · IndiaFont since 2017

The typography engine for Indian scripts.

Studio99 lets creative apps, designers and AI generate exact, beautiful Hindi, Marathi, Gujarati and English text as editable artwork. Three product lines, one engine, one account.

Product System

Three product lines, one engine

Prishora, with Inkora inside

A full design editor built for Indian scripts: templates, layers, effects and print-ready export, with the Inkora text art library built in.

Calligraphy Maker

Instant Hindi, Marathi, Gujarati and English calligraphy from real fonts, in every app you design in: web, Canva, Adobe Express, Adobe Creative Cloud, CorelDRAW, Android and AI assistants.

Studio99 Indic Typography API

The same engine for developers and AI agents: exact Indic text as editable SVG and PNG, over REST and MCP.

Our Mission

At Studio99, we are passionate about preserving and promoting the beauty of Indian language typography. Our mission is to make high-quality Hindi, Marathi, and Gujarati calligraphy accessible to designers, businesses, and creators worldwide.

Beautiful typography should never be limited by language barriers. Whether you're creating wedding invitations, festival greetings, business logos, or social content, our tools help you express yourself in the most elegant way possible.

Craft

How our art is created

Every design is built with the same standards, whether generated, typed, or drawn by hand.

Font-Based Typography

Most of our collection is custom-designed typography built on our proprietary IndiaFont calligraphy fonts — crafted with careful attention to kerning, spacing, and visual balance.

Hand-Crafted Calligraphy

Selected premium artworks are hand-drawn by skilled calligraphy artists. These unique pieces showcase traditional Indian techniques and carry a special “Handwork” badge.

Styles & Effects

Designs come in plain, gradient, metallic, 3D, textured, and decorated variations — in monochrome, multicolor, and vibrant schemes to suit any project.

Our Story

Studio99 is built by ArtoMania Studio, a Pune company incorporated in 2016. In 2017 we launched IndiaFont, which has since passed 400,000+ downloads. What began as a mission to create beautiful Hindi fonts has grown into a comprehensive ecosystem of tools and resources for Indian language designers.

Our journey started when we noticed a significant gap in high-quality Indian language typography. While English design resources were abundant, designers working with Hindi, Marathi, and Gujarati had limited options. We set out to change that.

Today, our products are used by thousands of designers, print shops, wedding card studios, and businesses across India and worldwide.

How it all connects

Studio99 is the platform that ties everything together. Each product line — the Prishora editor with Inkora inside, the Calligraphy Maker apps, and the Studio99 Indic Typography API — has a distinct role but shares the same engine, font library, and design standards, so your work flows seamlessly between them.

Leadership

Manoj Jaiswal
Founder and CEO

Graphic designer and type artist with 15+ years in Indian typography. Manoj designed the first AMS calligraphy fonts and has led product at ArtoMania Studio since incorporation.

LinkedIn ↗
Pankaj Jaiswal
Co-founder and CTO

Engineering lead behind the IndiaFont desktop application, the Calligraphy Maker rendering engine and the Studio99 platform and API.

LinkedIn ↗

ArtoMania Studio Private Limited · CIN U74999PN2016PTC164906 · Pune, India · artomaniastudio.com

Timeline

Ten years of Indian typography

  1. 2016

    ArtoMania Studio Private Limited is incorporated in Pune

    A small team of designers and engineers sets out to give Indian scripts the same design tooling as Latin.

  2. 2017

    IndiaFont ships

    The first calligraphy software for Hindi and Marathi. Letter Variables let designers pick from up to 12 hand-drawn variations of every character.

  3. 2019

    IndiaFont V3

    Gujarati support arrives and the AMS font library grows past 260 originals.

  4. 2023

    IndiaFont V4

    One-click Quick Calligraphy and the EffectX Studio effects suite. The font library passes 300.

  5. 2025

    CalligraphyMaker.com and IndiaFont V5

    A browser-first generator opens Indian calligraphy to everyone, and IndiaFont arrives on macOS.

  6. 2026

    Studio99 launches

    Prishora with Inkora, the Calligraphy Maker apps and the Studio99 Indic Typography API launch on one engine and one account. Calligraphy Maker now runs on 9 live surfaces, from Canva and Adobe to Android and AI assistants.

Explore Studio99

Start in Prishora for full design work, Inkora for assets, Calligraphy Maker for generation, and Developers for integrations. Building something bigger? See Partners.

Have questions? Email us at reach@studio99.app — we typically reply within one business day (Mon–Fri, 10 AM–6 PM IST).